Vitamin C in Skincare

Benefits of Vitamin C in Skincare: A Brighter Future for Your Skin

You might know vitamin C as the antioxidant that fuels our immune system, or the ingredient that adds a healthy punch to your favorite fruit juice. But did you know that vitamin C also holds the key to radiant, healthy skin? It’s no surprise that it’s one of the most popular skincare ingredients in recent years. From treating sun damage and pigmentation, to strengthening your skin, here’s why this is miracle vitamin should be a staple in your routine.

First, what exactly is vitamin C?

Vitamin C, also known as ascorbic acid, is an essential nutrient that our bodies use for the growth and repair of tissues (including the skin!). However, there’s no way for our bodies to produce it on our own. This potent antioxidant can naturally be found in fruits and vegetables. And when applied topically through moisturizers, toners, and serums, vitamin C can provide a range of benefits, such as:

Brightens the skin

Vitamin C is excellent at brightening your skin and treating hyperpigmentation. Dark spots form due to an overproduction of melanin, which can be triggered by several factors such as sun damage, pregnancy, taking certain medications, or aging. Vitamin C helps to reduce the appearance of dark spots by restricting the enzyme responsible for the production of melanin. This way, you can achieve a more even complexion and brighter-looking skin.

Reduces signs of aging

Collagen is a protein that gives our skin its structure and elasticity. But as we get older, collagen production decreases, causing the skin to lose elasticity and sag. Fortunately, vitamin C can boost collagen production, resulting in firmer, more youthful-looking skin.

Protects against environmental damage

Perhaps one of the most impressive benefits of vitamin C is its ability to protect our skin against external stressors. Free radicals generated by UV rays, pollution, and other environmental elements can cause a range of skin issues, including premature aging and hyperpigmentation. Vitamin C acts as an antioxidant, neutralizing free radicals and preventing them from wreaking havoc on our skin.

Reduces inflammation

There are several reasons why skin gets red or inflamed, from acne and sun damage to dermatitis and allergies. Vitamin C happens to have anti-inflammatory properties that help to calm down skin inflammation and reduce redness. So, if you're dealing with irritated or inflamed skin, vitamin C may help alleviate these symptoms and restore your skin's natural radiance.

What are the kinds of vitamin C?

Not all vitamin C products are made equal. There are different kinds of vitamin C derivatives available in skincare products, each with its own unique benefits. Some of the most popular ones are:

L-Ascorbic Acid: The Veteran

L-ascorbic acid is the most well-known and widely studied form of vitamin C. It's revered for its remarkable antioxidant power and collagen-boosting properties. This form of vitamin C works wonders in reducing the appearance of fine lines, wrinkles, and hyperpigmentation, all while brightening and evening out your skin tone. However, it's also the most unstable and can oxidize quickly, making it challenging to formulate with.

Sodium Ascorbyl Phosphate: The Gentle Glow-Getter

If you have sensitive skin or are just starting out with vitamin C, sodium ascorbyl phosphate is an excellent option. It's a more stable form of vitamin C that offers similar benefits to L-ascorbic acid but with a gentler touch. This derivative helps combat acne, minimize redness, and promote a natural radiance, all without causing irritation.

Magnesium Ascorbyl Phosphate: The Hydration Hero

For those seeking hydration alongside the skin-brightening effects of vitamin C, magnesium ascorbyl phosphate is a fantastic choice. This form of vitamin C not only improves skin tone and texture, but also works in harmony with other ingredients to enhance moisture retention and protect against environmental aggressors.

Meet Ethyl Ascorbic Acid, the rising star of Vitamin Cs

One specific type of vitamin C is quickly proving itself to be the rising star of the skincare realm: ethyl ascorbic acid. The hero ingredient of our Wild Algae Glow Up Serum, ethyl ascorbic acid is considered the gold standard because of how stable, highly effective, yet gentle it is on the skin. Unlike other forms, ethyl ascorbic acid doesn't easily degrade when exposed to light, heat, or air. This stability ensures that the potency of the vitamin C remains intact, delivering optimal results to your skin.


Compared to other forms, ethyl ascorbic acid also has a smaller molecular size, allowing it to penetrate the skin better. As a result, our vitamin C formula can reach deeper layers of your skin and work its magic where it's needed most. Most of all, ethyl ascorbic acid has a slow-release mechanism, gradually releasing vitamin C over an extended period. Because of this sustained effect, your skin gets to enjoy a continuous supply of antioxidants and collagen-boosting properties throughout the day.


On top of this, our Wild Algae Glow Up Serum gets an extra boost with the addition of hyaluronic acid and New Zealand Native Black Fern, making our unique formula all the more hydrating, gentle, and effective at brightening.

How to incorporate Vitamin C in your routine

Wondering how to introduce vitamin C into your skincare routine? Here are a few tips to help you get started:

Start slow and time it right

If you're new to vitamin C, begin by using it every other day to allow your skin to adjust. Gradually increase the frequency as your skin becomes accustomed to it. It’s best to apply vitamin C in the morning to take advantage of its antioxidant properties, which help shield your skin from environmental stressors throughout the day.

Moisturize and protect

After the vitamin C has fully absorbed, apply your moisturizer to lock in hydration. Don't forget to finish off with a broad spectrum sunscreen (at least SPF30!), because vitamin C can make your skin more sensitive to the sun.

Know which ingredients to avoid

Vitamin C is an active ingredient, so it’s not always going to play nice with others. Be sure to do your research on the kinds of ingredients you should never combine with vitamin C, such as benzoyl peroxide, retinol, and AHAs / BHAs. You don’t want to irritate and overwhelm your skin with too many actives

Be consistent

Like any skincare ingredient, consistency is key. Incorporate vitamin C into your routine regularly to reap its full benefits. Over time, you'll notice a brighter, smoother complexion that radiates.


Indeed, vitamin C is a powerhouse ingredient that can transform your skincare routine and unlock a brighter future for your skin. From its antioxidant prowess to its collagen-boosting capabilities, this vitamin offers tons of benefits regardless of your age or skin type. Ready to get started on your vitamin C journey? Shop our Wild Algae Glow Up Serum now on

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